Nedap recently hired Cheryl Day to join its North American swine team. Day joins as the U.S. vice president of business development. She will lead the team as they work to help pork producers find the best solutions for individual animal care.

Prior to joining forces with the Nedap U.S. team, Day was the editor of National Hog Farmer and the livestock editor for Feedstuffs. She’s also a ninth-generation farmer, currently raising corn, soybeans and registered Angus cattle in Illinois with her husband and two children.

“Cheryl has an excellent mindset to connect with people and understand the unique business challenges they face,” says Bertino Verstege, managing director of Nedap Livestock Management. “We’re excited to see how she helps producers connect with and use the data right at their fingertips.”